Ancestral Natural Pet Food - Product Packaging
Wrote content and worked with design to develop product packaging for Ancestral Natural Pet Food.
Hello! I’m Ember. I am a creative and strategic content specialist with over 14 years of experience helping brands tell their story across websites, campaigns, packaging, videos, and more.
My background includes writing UX-informed web content, SEO-optimized copy, e-commerce product descriptions, brochures, product packaging, blogs, press releases, scripts, and creating multi-platform marketing strategies. I have worked with organizations of every size, from innovative start-ups to global companies, in industries ranging from health and wellness to technology, pet care, and education.
My approach blends strategic thinking with imaginative storytelling, drawing on a foundation that includes an MA in Writing for the Media, a BA in Communications, and a certificate in UX for Web Design. I am passionate about creating content that informs, engages, and inspires action, and I thrive on collaborating with values-driven organizations that genuinely care about people and the planet. I am particularly interested in working with women-owned and LGBTQ2IA+ organizations.
My creative work also extends beyond marketing; I have had two short independent short comics published and once won an award for excellence in steampunk storytelling for my short film "Tick-Tock."
When not writing, I bring my same mix of discipline and creativity to learning aerial hoop. Because I believe the best ideas often come when you’re willing to push your limits and try something different (and sometimes when you’re hanging upside down).
Please feel free to peruse some of my work below. If you're looking for specific examples, don't hesitate to reach out!
Wrote content and worked with design to develop product packaging for Ancestral Natural Pet Food.
Lead writer and content designer for Ancestral Natural Pet Food website.
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Script writer & story editor for Mekorma's flagship product promo video.
Lead writer for Nancy Gilette's new website project. I also set up the website for her in Squarespace using her selected template.
Copywriter for two uniquely targeted landing pages. Worked directly with an agency team and client to support the development of copy and landing page vision.
Worked with the client to create refreshed brand voice, tone, and positioning. Copy-edited all website content and defined new website navigation & structure.
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Lead copywriter for new website (2022)
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Copy-editing for FAQ section on website.
Copy-editor for Oliver Solutions new website (2020). Worked alongside lead writer and designers to proofread and copy-edit all site content.
Writer and Project Lead.
Copywriter for landing page
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Copywriter for Nch’ḵay̓ Development Corporation annual report. Interviewed key stakeholders, revised client content and created original content for the report.
The feeling of warm sun kissing bare skin; cold air on your cheeks in the middle of winter (or that warm tingle when you come back indoors after being outside); the rush of air as you coast down a hill on your bike, strong mountain winds whipping against your hot skin as you reach that plateau on your long hike.
With new sanctions, tariffs, and strict enforcement rules, vendor compliance is more complex and critical than ever. Find out what AP teams need to know to stay protected and audit-ready.
This #InternationalWomensDay, what will you choose? Change starts with choice. At Satya, this is where it all began, with a choice to do what was right. Before founding Satya, Patrice had a successful career as a radio and television host, news anchor and journalist.
See why you should start including kelp (kombu in Japanese) in your diet, and try this easy, versatile kombu dashi broth recipe!
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Press Release written for Finger Food Advanced Technology Group.
Scriptwriter and Producer for motion graphics video created for Humble Dot.
Wrote the script and liaised with contract videographer to support creative direction of the final video and edit the video structure for final approval by the client. Proofread all onscreen content.
IF YOU'RE BROKEN, YOU NEED REPAIR. Tick Tock is a short steampunk film written by Ember-Vine Sequoia (credited as Kimberley Newey). Winner of the 2012 Rose City Steampunk Film Festival Approbationary Zoetrope (“Zoey”) for Excellence in Storytelling.